The Idea Dude


Wednesday, November 14, 2007

A new destination for health conversations

Today is World Diabetes Day. It is also the launch of Wellocities, a Canadian health site built with help from the dudes from TheGoodBlogs. We're proud to be associated with folks at Wellocities. Proud enough to have drained most of our resources at TheGoodBlogs in the last 6 months to help them get it up and running.

You'll see many press releases and blogs referring to the $1 million seed capital raised. You'll see all the markings of a Web 2.0 company, slick, iterative and powered by the community. You'll also see great features like a proprietary search complemented by Google, health provider directories and a nifty timeline to help users track how they are doing. And of course, all the social network requisites to make them legitimate. But is this one so different?

Perhaps this one is because it is build with hearts. Behind Wellocities is a team of seasoned professionals who are the best at what they do. But it isn't their brains that will make the difference. It is their hearts. That is their compass. They care.

Every design discussion we have at Wellocities is predicated with just one question. How what we do will help those in need. To help people who are chronically ill. For them the topic of health is a daily concern. It is not choice, it has become their lifestyle.

Wellocities is an opportunity to be a destination of choice for those who have chronic conditions and for their family and friends. For them it will be place to connect with others, to learn from each other, to guide and to emphathize. It will be a place where conversations can happen in a very focused and meaningful way.

I say opportunity because it's success is linked to two factors, the ability for Wellocities to create and maintain a site that is open, warm and comfortable and secondly for the community to embrace it and help mold it to the best it can be. It is the model of empowerment and the wisdom of the masses. Wellocities is there to serve.

The words comfortable and conversation are used deliberately. Because behind the word comfort, there is the implication of trust, reassurance, openness and humility. Behind the word conversation, there is the implication of dialog, relationship and shared journeys.

With my congratulations to the team, I have but one thing to add.

Stay true to your course, your compass beats within

Let the conversation begin.


Blogger Amanda said...

The site and the concept behind it are both very interesting. I find online communities so helpful and encouraging. I'm sure this will help a lot of diabetics in Canada.

8:16 AM  
Blogger The Idea Dude said...

Thanks Amanda. I do hope they succeed because so many people will benefit from it.

10:51 AM  
Blogger Amanda said...

Hi Vern,
I always enjoy your posts. I've left you something on my blog as a way to say 'Thank You'.

8:31 AM  

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